Bio
Palak Makriya – PPC Executive
With 4 years of expertise in PPC advertising, Palak Makriya specializes in creating high-impact campaigns across Google Ads, Bing Ads, and PMAX. Her focus is on delivering results through strategic ad copy testing, conversion rate optimization, and precise budget allocation. She thrives in managing campaigns that drive lead generation and e-commerce conversions, using advanced tools like Google Ads Editor, SEMrush, and Google Analytics.
Palak is committed to staying ahead in the ever-evolving PPC landscape, continuously refining her skills to deliver exceptional outcomes for high-profile brands.
Beyond PPC, Palak expresses her creativity through dance and finds balance through mindfulness practices, meditation, and reading spiritual Hindi literature.
